Crowdfunding · Food & Beverage
Quincey Jones: a final-week surge
Brought on with a week to go and the campaign stalled below its minimum - we doubled the raise from $130k to $260k in the final seven days, clearing the target by Wednesday.
- $130k in 7 days
- 2× in the final week
- 130% of target
- Closed: June 2026
Last updated June 2026
- $130k Raised in the final week
- ~50% Of the total raise
- $260k Final total
- 130% Of minimum target
The challenge
We were brought on to help Quincey Jones in the final week of their raise. The campaign had stalled - sitting below its minimum target with seven days to go - and it was clear the offer could be working a lot harder.
What we did
- Shifted the ad copy from short-form to long-form, giving the offer the room to actually make its case.
- Rewrote the company profile page, switching to investor-focused, “you” language that spoke directly to potential backers.
- Refreshed the creative with new image ads on three separate occasions across the week to keep momentum building.
The result
The minimum target was cleared on the Wednesday morning, and the raise finished the week at $260k - around half of the entire total came in during those final seven days.
The creative
The ads we ran
"Their help genuinely let me sleep at night."
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