Senior Meta ads studio · Australia + remote / international
Paid media that compounds.
We plan, run and optimise paid media for crowdfunding raises, generate leads and drive ecommerce sales. No agency layers, no juniors. The person you brief is the person running your ads.
Where do you need results?
Three specialties. One senior operator.
Each one is a different game with different numbers. Pick yours.
Equity Crowdfunding
Raising capital through equity crowdfunding?
Want to work with the most experienced operator in CSF in Australia?
Plan my raise 02Lead Generation
Running ads to generate leads for your business?
Paying too much per lead? We’ll rebuild the targeting, the offer and the creative until your cost drops — like StatsChat, $5 a result down to $1.59.
Get a free audit 03Ecommerce
Make every dollar of ad spend earn its keep.
Creative strategy, media buying, AI-powered analytics, and a testing system that finds the next winner before the current one burns out.
Audit my accountThe track record
Numbers, not adjectives.
- $32M+ Raised across crowdfunding campaigns
- 3–4× ROAS maintained over four years (ecommerce)
- $300k+ Spent on one winning lead-gen ad
- $30M+ Approx. in ad spend managed
Figures reflect the founder's own track record across past campaigns. See the case studies →
How we work
A system, run in three steps.
- 01
Define the performance goal
We align on what "good" actually looks like: the metric that matters most, the constraints we're working within, and the fastest path to meaningful improvement.
- 02
Test, learn, refine
We take the mindset of what we need to do to win - tailoring solutions where necessary. We test creative angles, audiences and structures in market, read the performance signals, and double down on what works. Creative direction, briefs and iteration are driven by data - not guesswork.
- 03
Stabilise & scale what works
Once performance is proven, we focus on consistency: holding efficiency, scaling responsibly, and adapting as platforms, creative fatigue and market conditions change.
What we do
The full stack, run by one person.
Strategy, ad management, creative, copywriting, content and landing pages - the whole engine, owned end to end. No handoffs, no telephone game. And we put the latest AI to work where it actually counts - more creative tested, sharper analysis, and faster learnings you can act on.
Explore servicesAbout
34 CSF raises managed.
$32M+ raised across crowdfunding campaigns, held 3–4× ROAS for an ecommerce brand over four years, and put $300k+ behind a single winning lead-gen ad. Compound Media is that experience, working directly for you.
Read the story"The person you talk to is the person doing the work. Start to finish."
- The studio promise
In their words
What clients say.
"We worked together for four years and hit a 3–4× ROAS on average across that time. The strategic thinking and creative application were paramount to our success."
"They turned our entire account around - eleven straight months of performance improvement, a unicorn ad with over $300k spent on it, and a profitable cost per lead held the whole way through."
"Ben helped me reduce my cost per result from $5 to $1.59. He refined our targeting, repositioned our offer, and created the ad assets we used. He's the best performance marketer I've worked with."
"Ben took the advertising piece off my plate and I felt calm and assured knowing he was on top of everything and full of experience and expertise. Stoked with our results, particularly from our smaller budget."
From the blog
Takes on where paid media is heading.
How Much Does It Cost to Run a Crowd-Sourced Funding Campaign?
What a crowd-sourced funding campaign really costs in Australia: platform fees, pitch video, ads, PR and ad budget, broken down with real numbers.
28 Aug 2026What Is an EOI, and Why It Decides Your Crowd-Sourced Funding Raise
An EOI, or expression of interest, is the first step in a crowd-sourced funding raise and the number we build the whole campaign around. Here's how it works.
21 Aug 2026Crowd-Sourced Funding vs VC, Angels and Everything Else: Which Is Right for You?
CSF, VC, angels or bootstrap? An honest look at when crowd-sourced funding is the right way to raise capital in Australia - and when it isn't.
Straight answers
The questions worth asking.
What types of businesses do you work with?
Businesses serious about performance and willing to test, iterate and invest with intent - typically service businesses and B2C brands focused on lead generation, founders running equity crowdfunding campaigns, and select ecommerce brands with clear margins and scale potential.
What's your pricing model?
Flexible, based on scope, complexity and risk. Most engagements are either a monthly retainer for ongoing management, or a defined campaign-based engagement (common for crowdfunding). We don't do long-term lock-ins - if the work isn't adding value, you shouldn't be stuck paying for it.
How is this different from working with an agency?
Most agencies sell access, then delegate execution to juniors working inside rigid playbooks. We work hands-on, stay close to the account, and adapt quickly - faster feedback loops, better creative decisions, and less wasted spend on ideas that don't work. You're not paying for layers; you're paying for judgment and execution.
Do you guarantee results?
No - and you should be wary of anyone who does. What we can offer is a free audit: in many cases it clearly shows where performance is being limited and whether there's genuine upside. If there's meaningful room to improve, we'll tell you - and if there isn't, we'll say that too. Performance marketing always carries risk; our job is to manage it intelligently and transparently.
What does the free audit cover?
A genuine look at your account, tracking and creative: what's leaking money, what's working, and the two or three changes that would move the needle most. No obligation - it doubles as a no-risk way to see how we think.
Think your ad account could be doing more?
Start with a free audit. We'll show you where the upside is - and tell you honestly if there isn't any.