Challenge

StatsChat is an app that captures stats for local footy clubs — turning what happens on the ground into numbers coaches, players and parents can actually use. On Meta, though, results were stuck at around $5 per result, which meant the ad spend was only just breaking even. To grow, that number had to come down.

Testimonial

Within a couple of weeks, Ben helped us dramatically improve our results. He refined our audience targeting, repositioned our offer against the competition, and created the ad assets we used in the campaign.

The creative assets were a massive help — not only did they outperform what we were already using, but they were produced incredibly efficiently through Ben’s ad creative tool. All we had to provide was our website and some high-level information about the business, and he turned that into strong, effective ad creative.

I’d highly recommend Ben’s services to anyone looking to get better results from Meta ads. He’s the best performance marketer I’ve worked with.

— Martin Astbury, StatsChat

Result

In around five days, cost per result dropped from $5.00 to $1.59 — a 68% cut that moved StatsChat from only just breaking even to genuinely profitable on ad spend.

From barely breaking even to profitable in five days — that’s the lead‑gen playbook. See how I do lead gen →